
About
About betterhomes
We have grown with Dubai, and we have also grown Dubai.
Dubai · Abu Dhabi · Sharjah
Real estate should feel human
betterhomes did not begin with a network, a reputation or hundreds of agents. It began with a single desk in Jumeirah and one belief: real estate should feel human. That belief has guided the firm from its first office to its first sale, and through every move since.
Founded in 1986, betterhomes has witnessed the UAE evolve through 40 years and every market cycle. Since then it has helped more than 250,000 families find their homes, and today nearly 500 people guide clients with the experience only decades in the UAE market can bring.
Through its affiliations with Leading Real Estate Companies of the World and Luxury Portfolio International, betterhomes places UAE property in front of buyers and tenants across the street or across the world.
- Business Bay, Dubai
- Dubai Marina
- Motor City, Dubai
- Al Raha Beach, Abu Dhabi
- Al Majaz, Sharjah

- years of expertise in the UAE market
- 40
- homes sold and rented across the UAE
- 250,000+
- people across the business
- ~500
- community specialists
- 300+
- properties under management
- 8,500+
- 5-star Google reviews
- 2,500+
Our story
From one desk to one of the region's most trusted brands
- 1986One desk, one missionbetterhomes begins at Linda Mahoney's dining table in Jumeirah, built on care, integrity and a more human approach to real estate.
- 1992Growing with the cityResidential leasing began in 1991, and property management followed a year later.
- 2001Going digital earlyThe first betterhomes website goes live, at a time when online real estate was new.
- 2007Raising standardsAs the Real Estate Regulatory Agency is established, the betterhomes in-house training programme is shared to help shape its curriculum.
- 2014A new headquartersThe head office moves to Vision Tower in Business Bay.
- 2022Abu Dhabi and PRIMEA new office opens in Al Zeina, Abu Dhabi, and PRIME by betterhomes launches for high-net-worth clients.
- 2023Entering SharjahThe Sharjah branch opens, bringing full-service real estate support to another emirate.
- 2024Global buyersDevelopment Sales and Consultancy launches, and betterhomes joins Leading Real Estate Companies of the World and Luxury Portfolio International.
What we believe
How we work
- A human approachbetterhomes began with one belief: real estate should feel human. That belief has guided every move since the first desk in Jumeirah.
- IntegrityA small start built on care and integrity, and decades of guiding people with honesty and a focus on a smooth, successful journey.
- TransparencyClear reports, regular check-ins and simple, transparent transactions, whether you are in the UAE or abroad.
- InnovationFrom one of Dubai's first property websites in 2001 to the betterverse learning platform, the team has always moved early.